Legal & Compliance

Privacy Policy

How Primeway Home Solutions collects, uses, and protects your personal data — in accordance with UK GDPR and the Data Protection Act.

Introduction

This document refers to personal data, which is defined as information concerning any living person (a natural person who hereafter will be called the “Data Subject”) who is not already in the public domain.

The Data Protection Act (DPA), Privacy and Electronic Communications Regulations (PECR) and The General Data Protection Regulation (GDPR), which is EU-wide and far more extensive, seek to protect and enhance the rights of data subjects. These rights cover the safeguarding of personal data, protection against the unlawful processing of personal data and the unrestricted movement of personal data within the EU. It should be noted that GDPR does not apply to information already in the public domain such as Companies House data.

Primeway Home Solutions is pleased to provide the following GDPR information.

Who We Are

Primeway Home Solutions is a UK based Loft Conversion Company.

Personal Data

Primeway Home Solutions uses the information collected from you to provide services and marketing information that Primeway Home Solutions believes may be of interest to you and your business. In having made your initial contact with Primeway Home Solutions, you consent to Primeway Home Solutions maintaining a marketing dialogue with you until either you opt out (which you can do at any stage) or we decide to discontinue promoting our services. Primeway Home Solutions also acts on behalf of its clients in the capacity of data processor. When working exclusively as a data processor, Primeway Home Solutions will be acting on the instruction of its client and will aim to ensure that the client is fully GDPR compliant.

Some personal data may be collected about you from forms and surveys that you complete; from records of our correspondence and phone calls; and from details of your visits to our website, including but not limited to personally identifying information such as Internet Protocol (IP) addresses. Primeway Home Solutions may from time to time use such information to identify its visitors.

Primeway Home Solutions’s website uses cookies, which are strings of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Primeway Home Solutions website visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Primeway Home Solutions’s website.

Any information Primeway Home Solutions holds about you encompasses all the details we hold about you and any sales transactions, including any third-party information obtained from public sources and our own suppliers, such as credit referencing agencies.

Primeway Home Solutions will only collect the information needed so that it can provide you with its services. Primeway Home Solutions does not sell or broker your data.

Who We Share Your Personal Information With

Primeway Home Solutions will not pass on your personal data to third parties unless: it is a requirement of the service or product you have with us; if it is a prerequisite to the service you intend to have with us, you will be notified beforehand; we wish to undertake marketing to you under our legitimate interests; or it is a legal requirement to do so.

  • Analytics services (Google Analytics)
  • Advertising networks (Google, Facebook, Bing, or Amazon)
  • Network service providers who provide the service agreed in your contract
  • Other service providers if purchased through us, e.g. insurance companies
  • Companies we have a joint venture or agreement to co-operate with
  • Companies we have contracts with to provide you with the services agreed in your contract
  • If you use direct debits, we will share your data with the Direct Debit scheme
  • Debt collection agencies or other debt recovery organisations
  • Law enforcement agencies, regulatory organisations, courts or other public authorities if we have to, or are authorised to do so by law
  • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer

These third parties have access to your information so that they may perform these tasks on our behalf and they are prohibited from using or disclosing your information for any other purpose, except to the extent required by law.

Some of the data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). We will take all steps necessary to ensure that your data is treated securely and in accordance with this privacy policy and GDPR.

Cookies

Our website uses cookies and similar technologies to enhance your browsing experience, provide personalised content & analyse website traffic. A cookie is a small text file stored on your device when you visit a website.

Types of Cookies

  1. Necessary Cookies: Essential for the operation of our website. Without these, our website would not function properly.
  2. Preferences Cookies: Remember your preferences and settings to improve your experience.
  3. Statistics Cookies: Collect information about how you interact with our website, helping us improve and optimise our site.
  4. Marketing Cookies: Track your online activity to help deliver more accurate advertising.

In compliance with the UK GDPR and PECR, we require your consent to use non-essential cookies. When you visit our website for the first time, a cookie consent banner will appear allowing you to choose which categories you accept or reject.

Google Analytics Privacy Policy

Our website uses Google Analytics to collect information about the use of our website. Google Analytics collects information from users such as age, gender, interests, demographics, how often they visit our website, what pages they visit, and what other websites they have used before coming to our website.

Google Analytics collects only the IP address assigned to you on the date you visit our website, not your name or other identifying information. We do not combine the information collected using Google Analytics with Personal Data.

For more information on how Google collects and processes your data, visit https://www.google.com/policies/privacy/partners/

You can opt out of Google Analytics at: https://tools.google.com/dlpage/gaoptout

Primeway Home Solutions may from time to time share your details with third party analytical resources for the purposes of better understanding customer behaviour and website performance. These third parties will be contractually obliged to use data only for agreed analytical purposes and to maintain appropriate security standards.

Facebook

(Website) Facebook Custom Audiences / Conversion (“Facebook Pixel”)

This website may on occasion use the so-called “Facebook Pixel” and the Conversions API of the social network “Facebook” by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (Meta) for the following purposes:

  • Facebook Custom Audiences — We use the Facebook Pixel and Conversions API for remarketing purposes within 180 days, allowing us to display interest-based advertisements to users when they visit Facebook or other websites using this tool.
  • Facebook Conversion — We use the Facebook Pixel and Conversions API to track the effectiveness of Facebook ads for statistical and market research purposes.

The processing of this data by Facebook takes place within the framework of Facebook’s data policy. Further details can be found in the Facebook help area.

Disclosure

Primeway Home Solutions may, on occasion, pass your Personal Information to third parties exclusively to process work on its behalf. Primeway Home Solutions requires these parties to process information based on our instructions consistent with this Privacy Notice and GDPR. Primeway Home Solutions does not broker or pass on information gained from your engagement without your consent. However, Primeway Home Solutions may disclose your Personal Information to meet legal obligations, regulations, or valid governmental requests, or to protect against imminent harm to the rights, property, or safety of Primeway Home Solutions, its clients and/or the wider community.

Retention Policy

Primeway Home Solutions will process personal data during the duration of any contract and will continue to store only the personal data needed for seven years after the contract has expired to meet any legal obligations. After seven years any personal data not needed will be deleted.

Data Storage & Transfers

Data is held on multiple servers within the United Kingdom. Primeway Home Solutions does not store personal data outside the EEA.

Although Primeway Home Solutions does not store personal data outside of the EEA, in certain circumstances we may need to transfer personal data outside of the EEA in order to provide our services. In such cases, Primeway Home Solutions is committed to ensuring that third party data processors adhere to the highest possible level of data privacy, relying on EU adequacy decisions and/or PCI compliance regulations, and/or enforcing standard contractual provisions.

Your Rights as a Data Subject

At any point whilst Primeway Home Solutions is in possession of or processing your personal data, all data subjects have the following rights:

  • Right of access — you have the right to request a copy of the information that we hold about you.
  • Right of rectification — you have a right to correct data that we hold about you that is inaccurate or incomplete.
  • Right to be forgotten — in certain circumstances you can ask for the data we hold about you to be erased from our records.
  • Right to restriction of processing — where certain conditions apply, you have a right to restrict the processing.
  • Right of portability — you have the right to have the data we hold about you transferred to another organisation.
  • Right to object — you have the right to object to certain types of processing such as direct marketing.
  • Right to object to automated processing — you also have the right not to be subject to the legal effects of automated processing or profiling.

You Can Request the Following Information:

  • Identity and contact details of Primeway Home Solutions and how/why your data is processed
  • Contact details of the data protection officer, where applicable
  • The purpose of the processing and its legal basis
  • The categories of personal data collected, stored and processed
  • Recipient(s) or categories of recipients the data is/will be disclosed to
  • How long the data will be stored
  • Details of your rights to correct, erase, restrict or object to such processing
  • Information about your right to withdraw consent at any time
  • How to lodge a complaint with the supervisory authority (ICO)
  • The source of personal data if it was not collected directly from you
  • Any details of automated decision making, such as profiling, and the significance of such processing

To access details of what personal data is held, identification will be required. Primeway Home Solutions will accept the following forms of ID: a copy of your driving licence; passport; birth certificate; and a utility bill not older than three months. A minimum of one piece of photographic ID and a supporting document is required.

All requests should be made to info@primeway.co.uk or by phoning 0800 145 5226 or by writing to us at the address below.

Complaints

In the event that you wish to make a complaint about how your personal data is being processed by Primeway Home Solutions or its partners, you have the right to complain to Primeway Home Solutions directors. If you do not get a response within 30 days, you can complain to the ICO.

Primeway Home Solutions — attention of the Operations Director

Unit 5 Linslade Mews, 10 New Road, Leighton Buzzard, England, LU7 2LX

Questions About Your Data?

We’re happy to help. Get in touch and we’ll respond within one business day.

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